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Why do we all want to build a business, but treat taking people's money like a crime?
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I’ve been selling things online since 2018, almost 8 years ago.
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But to this day, making an offer still scares me.
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Part of me still feels icky about selling my products. Sometimes I still keep things “low-key” even though my bank account literally screams, “WE NEED MOREEEE!!!!”
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At my core, I believe selling should be ethical, polite, and never pushy.
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I hate manipulative sales tactics as a buyer. And working in marketing, I can sniff them out miles away.
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I vowed never to become that seller.
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But here’s where I think I got it all wrong.
I don’t have to be annoying to sell.But I still need to sell.
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I can’t hide my products when I know their real value and how much they actually help people.
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I shouldn't play it cool just to avoid looking desperate.
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Because, let’s be honest: I need the sales. I WANT the sales.
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We aren’t losing money because our offer isn’t cool enough. We’re losing money because we’re being too polite.
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We expect our audience will understand the intention behind our content.
👉 That’s why we need Call to Action (CTA).
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You want your audience to like? Say it clearly.
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You want them to leave a comment? Guide them on what to say.
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You want them to check out your product? Show them exactly where to find it.
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We secretly hope our audience will figure out we want them to buy without us actually asking.
👉 SPOILER: People are just too busy and often forgetful.
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Customers need almost 20 or more touchpoints with your product and brand before they finally decide to purchase.
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If you don’t tell people what to do, what to buy, and who to buy it from, they simply won't know what to do.
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So, consider this your permission to:
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👏 Start pushing your products a little harder.
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👏 Don’t be afraid to tell people “hey, I’m selling this [solution]”.
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Even if they don’t make the decision to buy right now, you’ll linger in their mind.
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You’ll be the person, the brand, and the product they remember.
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And when the time comes, you’ll be the one they choose.
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Before you go, I have a few new offers that you might be interested in 👇😊
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This workbook is designed for anyone tired of reading theories on how to build a portable career or earn income outside a traditional 9-to-5. It helps you map out actionable steps you can take today, so you can finally stop feeling overwhelmed and start taking real action.
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I put together this toolkit to help copywriters write high-converting client copy faster while also navigating the 2026 job market. Inside this toolkit, you’ll find a few practical video lessons and PDF templates.
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Good news! I finally open for a 1-1 pick-my-brain session. If you're interested, you can apply through the Google Form here.
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