|
|
I love writing online and building an audience.
|
But if I’m being completely transparent with you, I also have a hidden agenda 👀
|
I want to build real, recurring online income. Yeppp, I want to make money!
|
But after 5 years of content creation, I hit a wall.
|
I felt like a hamster on a wheel and trapped in a cycle of churning out content non-stop just so that I stay relevant, be in the favor of algorithms, and getting noticed so people hire me or buy from me.
|
That’s when I realized I need to change the way I approach content:
|
So I stopped creating temporary content and start building more sustainable digital assets instead.
|
If you're wondering, what exactly are digital assets?
Think of it like having a property unit that you turn into an Airbnb, and it brings you income from renters or tourists.
|
Similar to that, but in the online space.
|
Here is how I'm building mine:
|
1) A website that you own
|
Having a website allows you to create, write, and sell your digital products without the limitation of being on platforms.
|
Social media platforms are like rented land, but your website is your digital home.
|
For instance, on my website (nazwrites.com), I'm writing articles while also selling my digital products, which I can build once and sell multiple times.
|
Having an email list counts too! 💌
|
Marketplaces already have millions of people actively searching to buy, which means you don't always have to bring your own audience.
|
I started an Etsy shop selling digital templates, and every month, it brings me a couple of hundred Ringgit automatically (Alhamdulillah!)
|
There are also other Etsy shops selling physical items like vintage decor or printables.
|
The key is tapping into existing search demand 🔍
|
I'm still new to this, but this kind of work genuinely brings me peace and fun because I get to be creative without the high pressure of managing direct client work.
|
3) Digital offers tied to social media
|
While building your personal brand and creating content, you SHOULD be able to monetize directly instead of just waiting for brand deals, partnerships, or client work.
|
And believe me when I said this: You don't need a massive audience to make an income; you just need a targeted offer that solves a specific pain point.
|
For example, I only have 4k followers on Threads and 500 on Instagram, but I’ve still managed to sell to over 200 customers!
|
What I did was... I just pinned my digital products to my profile and wrote posts that point back to them.
|
|
|
|
|
Don't just create content for the sake of "creating content", but build multiple assets that can bring you income.
|
|
|
|
But Naz, where is "copywriting" in all of these?
Everything I listed above requires knowledge of marketing, copywriting, and consumer psychology.
|
So if you already have this knowledge, building your digital assets should be a no-brainer step!
|
There's nothing wrong with offering services to businesses (freelancing), or accepting brand deals and partnerships. You can still do these.
|
But having your own digital assets helps to diversify your income and gives you more autonomy.
|
This way, you're not putting all eggs in one basket.
|
|
|
|
|
|
Before you go, I have a few new offers that you might be interested in 👇😊
|
|
|
|
|
BUILD YOUR PORTABLE CAREER WORKBOOK
|
|
This workbook is designed for anyone tired of reading theories on how to build a portable career or earn income outside a traditional 9-to-5. It helps you map out actionable steps you can take today, so you can finally stop feeling overwhelmed and start taking real action.
|
|
|
|
COPYWRITER TOOLKIT (2026 EDITION)
|
|
I put together this toolkit to help copywriters write high-converting client copy faster while also navigating the 2026 job market. Inside this toolkit, you’ll find a few practical video lessons and PDF templates.
|
|
|
|
APPLY FOR 1-TO-1 SESSION WITH ME
|
|
Good news! I finally open for a 1-1 pick-my-brain session. If you're interested, you can apply through the Google Form here.
|
|
|
|
|
|
|
|
|
 
|
|
|
|
|
|
|
