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I see so many capable, smart people who keep delaying their progress.
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And as someone who has been on the same journey, I know where that fear and worry come from.
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You're not wrong to feel that way. Our minds are hardwired to protect us from harm.
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They are constantly scanning for risk, even in situations that aren't life-threatening.
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If I could go back and give my younger self advice before building digital assets and earning online income, this is what I’d say ⤵️
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1️⃣ Your number of followers doesn't really matter.
First, stop chasing followers count.
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What matters isn't the size of your crowd, it's getting your content seen by the right people - the ones who actually want to buy from you.
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There are a lot of social media accounts out there with more than 10k followers, but they have no idea how to monetize.
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If you are already thinking of a product, you're off to a good start!
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2️⃣ Get out of your niche bubble.
Second, to attract the right people (YOUR people), you have to get out of your niche bubble.
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I rarely follow creators in my own niche. Why? Because it’s too easy to start copying them without realizing it.
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To write unique, in-depth content that stands out to your ideal audience, you need to go beyond surface-level reading:
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👉 Stop parroting. Don't just repeat quotes everyone else uses. You need to think THROUGH every ideas you encounter.
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👉 Diversify your reading. Look beyond basic marketing books. Pull ideas from different fields and find connections between them.
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👉 Reflect on what you read. Journal your thoughts before you post.
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"Depth" comes from real-world experience, practice, and when we're fully absorbed in the material. That’s how you write pieces that are worth reading and sharing.
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3️⃣ Immediate ROI helps you stay motivated.
Third, once you have original ideas, don't just hoard them. Demand immediate ROI.
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One of the reasons why so many beginners get stuck forever is because they spend so much time learning and are afraid to just begin.
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For instance, learning how to run ads won't bring you any income unless you start running ads for your client.
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You will learn on the job and through readings, courses, books, etc.
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Afraid you will make mistakes?
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Guess what...you most likely will. But you will learn from them too 💪
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Start before you're ready.
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At least by finding ways to get paid (even a small amount), will help create immediate feedback loop and keep you afloat and motivated.
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👉 If you are tired of reading theory and want a structured way to take action today, my Build Your Portable Career Workbook was designed to help you stop feeling overwhelmed and start executing.
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4️⃣ Don't be afraid to connect with new people.
The fastest way to get those ROI (in point number 3) is to connect with people.
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The people I know in my network are the people who hire me.
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Every piece of content and newsletter I publish is a way of reaching out to people who resonate with my work.
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These people are my ideal audience - they're the ones who end up buying from me.
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You can't monetize when nobody knows what you're doing. You have to put yourself out there if you want to build an online income.
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Which brings me to the next point...
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5️⃣ Build your product early and ask for feedback.
The advice "share values first, before you sell" is valid, but don't use it as an excuse to delay selling forever.
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Build a simple product early so you can start seeing that ROI.
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Start selling before you feel confident. If you're afraid the product won't be good enough, ask for feedback!
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To this day, I've had multiple content creators and coaches reach out to me to give feedback on their courses and ebooks before they launch, and I've done the same too!
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Last but not least...
Learn to sell with words (aka copywriting).
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Everything I shared here won't work if you don't know how to sell with words.
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Copywriting isn't just for copywriters or marketers anymore.
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It’s a foundational skill for anyone looking to build digital assets, writing online, attract ideal audience and earn online income.
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I hope these tips are useful 🫶
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Personally, I really wish I had started building products way earlier, even before I felt ready and confident.
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But it's never too late! I'm sharing this with you hoping that you can learn from my mistakes and reach your goals faster ⚡️
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I'll see you in my next email,
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Suggested reading materials:
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- Powershift by Daymond John 📖
- Atomic Habits by James Clear 📖
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Before you go, I have a few new offers that you might be interested in 👇😊
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This workbook is designed for anyone tired of reading theories on how to build a portable career or earn income outside a traditional 9-to-5. It helps you map out actionable steps you can take today, so you can finally stop feeling overwhelmed and start taking real action.
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I put together this toolkit to help copywriters write high-converting client copy faster while also navigating the 2026 job market. Inside this toolkit, you’ll find a few practical video lessons and PDF templates.
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Good news! I finally open for a 1-1 pick-my-brain session. If you're interested, you can apply through the Google Form here.
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